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What to do when every day is a cliff edge – marketing on steroids

31 Oct 2017 12:00 - 14:00

Venue: London TBC

Speakers: Rodney Mylius, former brand Guru of Marks & Spencer and Director of Gather together with fellow Director Tony Allen


In this interactive lunchtime session Rodney will talk about how major retailers like M&S actually drive the market rather than waiting for it to come to them.

When we in the professional services need as much inspiration as possible, Rodney and Tony will share their extensive knowledge and insight and get us involved in some deep thinking and some really valuable interactive scenarios.


Rodney Mylius, former brand Guru of Marks & Spencer and Director of Gather is a brand expert with global experience across a wide variety of industry sectors, including retail, banking, travel, entertainment, media and the arts.

He has worked on both the agency and client side and worked in all the brand disciplines – communications, environment and product design. He has led complex brand programmes and is a leading influencer with a strong commercial acumen. He is not afraid of change or newness!

  

Tony Allen, Director, Gather is quite rightly recognised as a leader within the creative industries having been CEO of Interbrand and Director of Dragon Rouge.

With brand strategy work, Tony has the gift for making the complex, simple. His ability to quickly grasp issues, bring clarity and lead ground breaking creative resolutions is renown. He has extensive knowledge of the banking and corporate sector where he has rebranded Barclays, Akbank, Rabobank, Trust Bank, Otik. He also works within the professional services sector with the magic circle firms amongst his clients.


Cost: Member £50.00 + VAT   Non-member: £100.00 + VAT         

To register for a place please email gail.jaffa@psmg.co.uk or telephone 0207 033 9150  

 

 

Terms of Booking and Cancellation Policy
    
Receipt of your booking indicates acceptance of liability to pay the attendance fee. Cancellations received in writing more than 7 days before the seminar will be refunded, less £10 administration fee. We regret that no refunds are allowed for cancellations or transfers within 7 days or for non-attendance. PSMG reserves the right to refuse admission if payment is not received prior to the event. 

  
Important note: The booking form constitutes a legally binding contract. It may be necessary for reasons beyond the control of PSMG LLP to change the content and timing of the programme, the speakers, the date and venue. Whilst every effort will be made to prevent this, in the unlikely event of the programme being cancelled, PSMG LLP will automatically make a full refund but disclaim any further liability