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A practical innovation toolkit to create a new generation of commercially successful digital products

13 Feb 2018 12:00 - 14:00

Venue: London TBC

Presenters: Alexander Smith, Innovation Hub Manager, Deven Vyas, Director of Client Development and Dominic Corser, Senior Manager - Proposals, all at Reed Smith LLP

This session will be a practical workshop stepping through a digital opportunity to teach some new techniques for looking at ideas and opportunity in a collaborative and fun way.

The workshop will leverage some service design methods from the software and corporate product development world.

Alex Smith is Reed Smith’s first Innovation Manager leading the Innovation Hub programme. He heads up a physical and virtual programme of client-centric ideas-generation and rethinking of legal service design. Based in London, he manages activities in the Innovation Hub, Reed Smith’s unique space for co-creation with clients using service design and innovation techniques. He then looks at using this insight to generate new concepts for changes to delivery of legal services, new legal products, and delivery of more collaborative experiences leveraging Reed Smith’s legal and business services resources.

Alex has two decades of experience interacting with lawyers in law firms and in-house teams to design new products and technologies, primarily as Innovation & New Product Lead at LexisNexis. 

As a user-centric design practitioner for more than 10 years, Alex has the client at the heart of everything he does. The Innovation Hub, since opening in October 2017, has welcomed collaborative design sessions with the in-house legal and innovation teams from many of Reed Smith’s key clients. The Hub looks at how teams work on legal matters, on process mapping, how technology (as well as people) can be pragmatically used, and how legal insight can be applied to emerging technology in the clients’ industries.

Deven Vyas is an experienced lawyer and joined Reed Smith in 2013 to head up a newly created Client Development function. Deven was an associate at Linklaters, following which he worked as a Prosecutor and acquired his Higher Rights audience. Deven made a number of positive changes in his role as a Borough Prosecutor, resulting in a number of successes which got him the accolade of being branded as the “New Face of the CPS ” by The Times.

After having spent 5 years dealing with the judiciary, the Prime Minister’s office, as well as working closely with other senior ranking Ministers and Police officers, Deven joined Allen & Overy to head up the Business Development function in their Employee Incentives and Employment Group. He was then head hunted to join Freshfields, where he assumed the role of senior client relationship manager, and managed Freshfields three biggest Bank clients.

After 3 successful years at Freshfields, Deven joined Reed Smith. Deven has successfully implemented Reed Smith’s first global client programme and the first client listening programme. Deven spends a considerable amount of time at Reed Smith’s US offices meeting clients, and is a big advocate for change.


Dominic Corser  supports leadership strategies for business development at all levels of the firm from trainee up to partner. 

Having served in the Royal Navy (including a period of loan service as an instructor in the Spanish Navy) he re-qualified as a lawyer, starting his career at Lovell White Durrant. 

He soon became fascinated by the differing approaches lawyers took to internal and external communication, and began to apply lessons learned from both the military and legal environments to the matter of winning business and then leading or participating in the teams that service those clients. 

Invited to join JPMorgan, he was then given the opportunity to experience pitching from the client’s perspective. At the same time, he became increasingly involved in the communication aspects of organisational development. 

He now focuses on helping lawyers to run effective proposals for complex bids involving multiple areas of law.


Event price: £100 + VAT

Members receive a 50% saving on the full price and pay £50 + VAT


To register for a place please email or telephone 0207 033 9150  

Terms of Booking and Cancellation Policy     

Receipt of your booking indicates acceptance of liability to pay the attendance fee. Cancellations received in writing more than 7 days before the seminar will be refunded, less £10 administration fee. We regret that no refunds are allowed for cancellations or transfers within 7 days or for non-attendance. PSMG reserves the right to refuse admission if payment is not received prior to the event.  


Important note: The booking email constitutes a legally binding contract. It may be necessary for reasons beyond the control of PSMG LLP to change the content and timing of the programme, the speakers, the date and venue. Whilst every effort will be made to prevent this, in the unlikely event of the programme being cancelled, PSMG LLP will automatically make a full refund but disclaim any further liability