He continues: “Our aim with Tikit’s marketing and business development ecosystem is to bring together a suite of products that are each beneficial on their own but, when integrated, deliver a solution to marketing teams that helps them to manage their contacts easily. It also continuously keeps that contact data current and uses Artificial Intelligence (AI) to make clear the web of relationships, and indicate important trends in the firm’s overall relationship with target organisations.”
Tikit Connect is a lean, straightforward, contact management solution that sits within the familiar Outlook environment. It typically helps small to mid-sized firms maintain up-to-date contact details with the minimum of fuss, as well as accurately target campaigns.
Tikit Connect’s emarketing component enables the efficient production of branded communications. Transparent data exchange with core Tikit Connect data allows automatic recording of, and respect for, contact preferences. It ensures interaction with marketing activity is visible on the contact’s record so that all users can see how engaged they are. Better still, it supports end-to-end event management.
Introhive’s Software as a Service (SaaS) platform integrates natively with Tikit Connect to help organisations realise the full value of their relationships and underutilised data across their business. The platform’s automation technology eliminates the need for manual data maintenance and keeps existing data clean and up-to-date. It also simplifies the process of visualising a company’s web of relationships, and their strength, which accelerates revenue growth, employee productivity and improves customer experience management.
Jody Glidden, CEO and Co-founder of Introhive concludes: “The business landscape is ever-changing and, for law and professional service firms in particular, the client expectation of service excellence has never been greater. By automating the mundane and using AI to deliver valuable information to professionals, Introhive frees up hours of time each week that can be spent building relationships, billing services and generating revenue to help the firm thrive.”
Tikit will be demonstrating the Tikit Connect / Introhive integration during ILTA>ON. For more information about this session please click here . Or to find out more about the Tikit marketing and business development ecosystem please contact hello@tikit.com .