06 Mar 2023
Man Bites Dog and BNY Mellon win Best Banking Communications Campaign and Best Strategic Communications/Corporate Brand Campaign.
Huge congratulations to both teams who worked on the insightful campaign to highlight the importance of investment inclusivity to the ESG agenda
Man Bites Dog worked in partnership with BNY Mellon Investment Management to create an international campaign that helped the firm engage the world's largest under-addressed investment market - women.
Man Bites Dog worked in partnership with BNY Mellon Investment Management to create an international campaign that helped the firm engage the world's largest under-addressed investment market - women.
Their pathway to inclusive investment campaign revealed that if women invested at the same rate as men - there would be an annual influx of $1.87 trillion of additional capital into responsible investment.
