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ESG initiatives 'all talk and no action' say UK employees

A third of UK employees have little or no faith in their organisation’s ESG initiatives, according to new research launched today by integrated marketing agency Team LEWIS. 

Cynicism about UK businesses and their Environmental, Social and Governance (ESG) initiatives runs deep amongst employees. Research finds that there is a deep disconnect between what companies do and how they communicate progress, leaving many employees unconvinced.  

  • One in three believe that their organisation is ‘all talk and no action’ when it comes to environmental (32%) and social initiatives (37%) 
  • Two in five (43%) describe their employer’s environmental efforts as nothing more than a tick-box exercise with 37% saying the same about social diversity and inclusion programmes 
  • One in four (22%) think their employer always considers  sustainability but only acts  if it is convenient or does not negatively impact profits  
  • More than one in four (28%) feel frustrated when it comes to their employer’s environmental pledges  
  • Almost one-third (31%) are disillusioned with their company’s commitment towards social diversity and inclusion efforts  

 

This is according to ‘ESG - Words Are Nothing Without Action’, a research-based report which explores where this employee cynicism comes from, why it’s a danger, and how to address it. The report comes from  VIVID, the global consulting practice arm of  TEAM LEWIS.  

 

The research finds that employee cynicism is being fuelled by a lack of effective communication. This is creating a communications gap - employees recognise their company has set goals but are in the dark on efforts and progress toward these targets.  

Whilst the majority of employees are satisfied with their organisation’s overall commitments to environmental (69%) and social diversity and inclusion (72%) goals, over half (54%) claim they see little or no evidence of the progress being made. Almost one in five (17%) receive no updates at all.  

Helen Ellis, head of VIVID at TEAM LEWIS  

“When it comes to environmental and social initiatives, words are nothing without action. Employees might know about their organisation’s lofty ambitions but unless they see and hear about progress, they simply won’t believe them.  

At a time when employees  are increasingly recognised for their role as their company’s biggest advocate or detractor,  businesses that can’t communicate to their people  on these important issues are putting themselves and their reputation at risk.  

The research should serve as a warning – if employees don’t appreciate what their own company is doing, how can potential investors, customers, the press, and the wider public? It’s a missed opportunity as ESG and reputation go hand in hand.  Organisations must ensure their people are travelling on the environmental and social journey with them.” 

 

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